Sports always
inspire the design and architecture of Longines and the brand incorporates a
long glittering story of ace performers in its history. The association of the
brand with different sport events has got a prominent definition with its
ambassadors who bring various exquisite collections in the notice of fashion
enthusiasts. The accuracy and precision are the heart of its watch-making and
these are also the core of any sports. Longines collections tell the story of
the hard work and indomitable courage of sportsperson. These timepieces have
some ageless appeal that caught the attention of watch-lovers.
Longines
continues to walk on its victorious path with some amazing sports personalities
who promote different indigenous styles of the brand. To unveil the
longstanding relationship between the sports and Longines, these personalities
play a key role. Engage in their choices and preferences to understand the
brand’s creative steps. Catch their glimpse here.
Aksel Lund
Svindal lends his sporty attitude to the brand since 2007:
The famous
Norwegian Skier is renowned for his boldness and exceptional skill in his
field. His name glitters like a bright star because of his promising talent. In
2002, he saw his first grand title in the junior category and since then he has
bagged many such titles in his career. He earned a silver medal in the Super-G
and owned two bronze medals in the Downhill and Slalom. He has his name
enlisted at world championship after earning the second position in the Men’s
Combined in Kitzbuhel.
The biggest moment for the skier was when his potential
got acclaimed with the second place in the overall ranking in 2006. In 2007,
with the winning of a gold medal at the Downhill, he wrote a history by
becoming the first Norwegian who won such a title. In the same year, he was
promoted to the top position in the ranking of the world cup. He is also the
winner of the crystal globe.
Longines robed him to be the face of its collections. The spirit of the sport inspired the brand always. Aksel Lund Svindal replicates the brand’s motto – ‘Elegance is an Attitude’ with his super performances and cool personality.
Andre Agassi
and his brilliant strikes:
Exceptional
timing and precision are what made Andre Agassi a popular tennis player of his
time. His excellence in Tennis court had made him own the title of four grand
slams. He also got success in Davis Cup, Masters Series and many other
championships. In Olympics, he earned gold by giving his brilliant performance.
With a unique style and kindness, Agassi will always be remembered as a great
play in Tennis world.
Andre Agassi
is also a famous ambassador of the brand. He promotes the collection with his
sophisticated and elegant personality.
Giulia
Steingruber is the Ambassador of Elegance:
Her charismatic
gymnastic moves make everyone spellbound. She has been the Swiss Champion for
the last four years. She also topped in many games with her extraordinary
gymnastic stylish. After earning a gold medal at the European Championship, she
was titled as the Swiss Athlete of the Year in 2013. Her brilliant performance
replicates the core of the brand.
Jane Richard
represents the admiring attitude of the brand:
Known as a
famous horse rider, Jane Richard has tasted her achievement at the age of 15.
Her passion is complemented by the speed of her game. She won many a title
because of her extraordinary skills. In 2014, she was the winner of the
Longines Speed Challenge in Los Angeles.
Mikaela
Shiffrin glides with success:
Skiing is her
dream and she lives it from the age of three. She had proven her superiority at
her very first race at the world cup in 2011. She is better known as the famous
female skier that acquired success at the events of the world cups, Olympics,
Slalom and many other events.
Stefanie Graf
shares her excellence with the brand:
The lady with
her admiring attitude seemed to be the show-stellar while playing her tennis
match. In each strike, she expressed her excellence. Her professionalism and
performance went together and spelt a magic in the court. In her 17 years long
career, she won 902 victories, including 22 Grand Slams and an Olympic. Through
her commitment and generosity, she shared the same attitude with the brand.
Chinese Men’s
gymnastics team complements the winning attitude:
Since 1998,
this team has been accompanied the brand to expel its brilliance in
watch-making. The team is led by ace performers, including Li Ning, Li
Xiaoshuang, Li Xiaopeng and Yang Wei. In 1984 Olympics, the team earned a
silver medal. In 2008 Olympics, the team clutched the top position with an
electrical performance.
Yana
Kudryavtseva joined the Longines family in 2014:
Her gymnastic
postures speak precision and elegance in a harmonious way. Known for her
delicately executed movement, she is known as the youngest rhythmic gymnast
world champion. She also won gold medals at European and the Word Championship.
Longines has
a long association with the sports. Its ambassadors unveil the collections that
have been inspired by the sporty spirits.